Posts Tagged ‘sports marketing’
Path to the Draft with TD Ayo-Durojaiye
TD Ayo-Durojaiye, running back and 2024 NFL Draft prospect, delved into his journey coming from a non-football family to overcoming obstacles to now declaring for the Draft. Ayo-Durojaiye originally was from Nigeria before coming to the United States, where a sport like football was not the norm. “Being from Nigeria, football isn’t something that is…
Read MorePath to the Draft with Corey Crooms
Corey Crooms, wide receiver and 2024 NFL Draft prospect, shares his path from the moment he picked up his first football to training for the pros. Crooms shared the moment he first got into playing the sport, “When I first started playing football it was because of my dad,” said Crooms, “we had driven past…
Read MorePath to the Draft with Phoenix Sproles
Phoenix Sproles, wide receiver and 2024 NFL Draft prospect, has discussed his football journey from childhood to his path to the pros. Sproles found out how natural the sport came to him in third grade. Sproles shared, “As soon as I scored my first touchdown, I was like, this… this is what I want to…
Read MoreWhat Does it Take to Land a Brand Deal?
First and foremost, there has to be an authentic fit. Does the athlete align with a brand’s mission and objectives? Are they a culture fit? Are they interested in each other’s growth? Once you can get past the hurdle of identifying natural fits, you must be able to paint the picture. Sales is a transfer…
Read MoreCreating a Meaningful Impact Off the Field
Creating a digital media presence is one way to draw in a dedicated audience; but, there’s a more personable, genuine connection to be made with fans. This starts by showing positive efforts towards the greater community. It’s one thing to advertise your skills and hobbies as means of generating a following and an interested fanbase. …
Read MoreNCAA Rules No More Photoshoots for Unofficial Visits: Good or Bad News?
Finally, the governing body of collegiate athletics finally did something right! If decisions like this were made more often people would have a better vision for the future of the NCAA and collegiate athletics as a whole. After spending nearly 7 years in college recruiting, I can tell you first hand that no one in…
Read MoreBuilding a Recognizable Image through Digital Media
You could be a five-star recruit. You could be a one-star recruit. Heck, you could even be a walk-on. Every athlete has the chance to build a strong profile. As a two-star recruit, punter and EAMG client Cash Peterman has worked consistently to establish a personal brand for himself. Using short-form video content, Peterman posts…
Read MoreShould You Sign With a Boutique Sports Agency?
For most collegiate athletes, the future is a looming uncertainty. Whether it comes down to a question of playing time on the field, or advancing to the professional stage, or the obvious concern of financial stability, there are clear obstacles to success. In the first year of NIL payments, collegiate athletes earned a combined total…
Read MoreInside the Life of U of Cincinnati’s Justin Wodtly
Cincinnati, Ohio. – Coming from a family of athletes, University of Cincinnati’s Justin Wodtly has always faced pressure of becoming a star. Three of Wodtly’s uncles played in the NFL – one of which being Pittsburgh Steelers’ Hall-of-Famer and Wodtly’s uncle-in-law Troy Polamalu – not to mention his father and grandfather both competed at the…
Read MoreMeet Keonte Schad: USFL Rising Star and Community Leader
Madison, Wisconsin. – At just 24 years old, Keonte Schad has already played for three collegiate programs and two professional football teams. And yet, the Wisconsin native may be just getting started in his accredited career. Raised in Madison, Schad was a standout athlete in baseball, basketball, and, of course, football. Though baseball was his…
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